Brian McMurray

Fractional CTO • Engineering Advisor • Product & Platform Leader

I’m a pragmatic operator with 15+ years of experience leading engineering and product teams at Kickstarter, Wayfair, Formlabs, and Phase2.

I specialize in scaling systems and organizations in payments, multi-channel e-commerce, and marketplaces.

I help growth-stage companies align technology, delivery, and people — without overbuilding or burning out their teams.


How I Help

If your team is scaling fast and engineering can’t keep up, I can help you find the balance between velocity and stability.


About My Work

At Kickstarter, I led the modernization of our payments platform — expanding creator monetization through new payment features and compliance frameworks. Previously at Wayfair, I built and scaled the engineering team behind a $1B+ co-branded credit card program with Citi. Before that, at Formlabs, I led global e-commerce systems driving $43M+ in direct sales.

I’ve managed distributed teams, built resilient architectures, and helped organizations evolve from startup scrappiness to scalable maturity.